Prime Minister Narendra Modi has achieved a major digital milestone, becoming the first world leader and politician to surpass 100 million followers on Instagram. Since joining the platform in 2014, Modi’s account has grown steadily, establishing itself as one of the most engaged and influential political profiles globally.
Through Instagram, Modi shares glimpses of official visits, public outreach events, international engagements, cultural moments, and personal reflections. This approach has helped him connect with a diverse, worldwide audience, particularly resonating with younger demographics. Observers note that the Prime Minister’s Instagram presence highlights the evolving nature of political communication in the digital era, where visual and interactive platforms play a central role.
Modi’s 100 million followers place him far ahead of his global counterparts. US President Donald Trump ranks second with 43.2 million followers, while Indonesian President Prabowo Subianto has 15 million, Brazilian President Luiz Inacio Lula da Silva 14.4 million, Turkish President Recep Tayyip Erdogan 11.6 million, and Argentine President Javier Milei 6.4 million. Remarkably, the combined follower count of the next five top world leaders remains lower than Modi’s individual total, underscoring the scale of his digital influence.
Within India, the gap is equally pronounced. Uttar Pradesh Chief Minister Yogi Adityanath follows with around 16.1 million followers, and Congress leader Rahul Gandhi has approximately 12.6 million. This highlights Modi’s dominant position in domestic political outreach through social media platforms.
Experts suggest that this milestone reflects a broader trend where political leaders increasingly use digital platforms like Instagram to communicate directly with citizens, bypassing traditional media channels. For PM Modi, social media has not only served as a tool for public engagement but also as a strategic channel for governance messaging, campaign updates, and cultural diplomacy, further reinforcing India’s presence in the global digital landscape.
This achievement cements Modi’s status as a pioneering leader in digital politics, demonstrating the growing power of social media in shaping political narratives, building public trust, and engaging a global audience in the 21st century.
