Juie Shah, Senior Vice President and Group Strategy Director at DDB Chicago, has been invited to join the Forbes Communications Council, an exclusive, invitation-only community for top communications, marketing, and public relations professionals. Originally from Mumbai, India, Juie’s diverse upbringing fueled her curiosity about human behavior, which led her to pursue a career in consumer insight and strategy after moving to the U.S. for graduate studies.
Over the past seven years at DDB, Juie has worked on key accounts in insurance, telecom, and quick-service restaurants (QSR), while also leading strategy efforts for the US Army over the last four years. One of her notable projects is reintroducing the oldest brand in America to a new generation.
Scott Gerber, founder of Forbes Councils, expressed his excitement in welcoming Juie to the community. As a member, she will have the chance to expand her professional influence, collaborate with other leaders, and share her insights on Forbes.com through exclusive opportunities.
Juie expressed her gratitude, stating, “It is an absolute honor to have been selected to be a part of the Forbes Communications Council. I look forward to collaborating with the team and peers in the industry who are eager to make a meaningful impact.”
Forbes Councils, a collaboration between Forbes and community builders from the Young Entrepreneur Council (YEC), provides an elite network of business leaders committed to driving innovation and change.