Indian-origin technology professional and community advocate Sujit Singh has announced his bid for the Democratic nomination for New Jersey’s 12th Congressional District, placing human services, inclusion, and grassroots engagement at the centre of his campaign.
Singh said his decision to enter the race was shaped by years of involvement in nonprofit human services, an area he believes remains underrepresented in local and state-level policymaking. He emphasised the need to strengthen support systems for low-income families, immigrant communities, seniors, and young people across the district.
The four-county congressional district is among New Jersey’s most diverse, with large Asian, Hispanic, Black, and immigrant populations. Singh argued that despite this diversity, key issues such as disability services, caregiver support, and social inclusion have not received adequate attention.
Singh’s personal journey forms a core part of his campaign narrative. He grew up in Jhajjar, Haryana, in a farming family and spent his early years balancing education with agricultural work. After completing an engineering degree, he moved to the United States in 1998 with limited financial resources and gradually built a career in technology consulting and public-sector programmes.
Over more than three decades, Singh has worked on large-scale initiatives aimed at delivering direct benefits to families and children. He said his professional experience has shaped his understanding of how public policy affects everyday lives, particularly for vulnerable communities.
Singh previously ran for mayor of West Windsor and narrowly lost the race, a campaign he described as deeply grassroots-driven. He said that experience strengthened his belief in direct voter engagement, with door-to-door outreach remaining a key pillar of his current campaign strategy.
He said his congressional bid has already drawn support from across communities, with volunteers joining from multiple towns and neighbourhoods. Singh stressed that his support base extends beyond Indian Americans to include South Asian, Hispanic, and other diverse groups within the district.
On foreign policy, Singh highlighted the importance of the India–US relationship, describing India as a key strategic partner. He said that, if elected, he would work to strengthen bilateral ties while ensuring domestic policies remain inclusive and people-focused.
New Jersey’s 12th Congressional District has long been a Democratic stronghold and is considered an influential seat in national politics, making the race closely watched within party circles.
