Puja Vohra, a seasoned marketing professional, has taken on the role of Chief Marketing Officer and Executive Vice President of Advertising Sales at Fox Corporation (Nasdaq: FOXA, FOX). Reporting directly to Jeff Collins, the President of Advertising Sales, Marketing, and Brand Partnerships, Vohra will spearhead the development and implementation of marketing strategies aimed at bolstering ad sales across the extensive FOX portfolio, which includes FOX Entertainment, FOX News, FOX Sports, and Tubi.
In this newly established position, Vohra’s responsibilities will encompass creating cohesive messaging that highlights the collective value proposition of FOX’s diverse offerings. She will also focus on equipping sales teams with the necessary tools to effectively promote the full spectrum of top-tier content while assessing customer needs and market trends across the various segments.
Collins expressed confidence in her capabilities, stating, “With extensive experience as both a B2B and B2C marketer, Puja is ideally positioned to enhance our portfolio’s value proposition in the marketplace.”
Vohra conveyed her enthusiasm about joining the Fox team during this pivotal time, noting the significant momentum behind the company’s portfolio. She is eager to collaborate with her new colleagues to drive growth and explore fresh opportunities.
Before her appointment at FOX, Vohra served as Executive Vice President of Marketing at Paramount Global, where she led notable campaigns for popular shows such as Landman and Halo. She also previously held the position of Executive Vice President of Brand Marketing & Strategy at Showtime, overseeing marketing efforts for acclaimed series like Yellowjackets and Dexter: New Blood.
Her career milestones include serving as Chief Marketing Officer at Warner Media’s truTV and various roles within NBCUniversal, including Senior Vice President of Marketing for Oxygen Media. Vohra launched her marketing journey in India with positions at Seagram India and MTV India.
Recognized with numerous prestigious awards throughout her career, Vohra remains actively engaged outside her professional commitments, contributing to organizations such as the Grameen Foundation and Kinhaven Music School in Vermont.
She holds a bachelor’s degree in commerce from Delhi University’s Hindu College and an MBA in Marketing & Economics from the Indian Institute of Management, Calcutta, along with executive training from Harvard Business School and Stanford University. Vohra will officially begin her role on June 16.
